Sky / Mobile Service

PROJECT DESCRIPTION

Sky has over 20 mobile applications across iPhone, iPad, Android, and WP7. Sky wanted to incorporate a “MySky” service within each of its apps that would allow customers to access account information and get help on common questions. Their solution to provide this service across all of their apps on every platform was to show an “in-app” mobile web view of a mobile site that looked and felt like part of the native application. They hired me on a two-year contract to create the user experience and visual design of this service.

I worked as the lead designer within a mobile web development team, practicing Agile scrum methodologies. Many times, I played a business analyst role—gathering requirements, understanding back-end systems, and analyzing processes within Sky.

As the lead UX designer, I delivered usable solutions for customers. I assisted with usability research and created wireframes, user task flows, and interfaces for the mobile web. I produced visual designs and graphics based on my understanding and implementation of Sky’s brand and toolkit. I worked with other UX designers and creative directors in order to produce experiences for customers that were consistent across Sky’s online communications. I also worked closely with the product owner to gather requirements and help organize the team’s user stories and tasks.

The site let users do things like view their bill, upgrade their product package, track their orders, reschedule engineer appointments, change their settings and preferences, get service updates, get help on FAQs, and get free movie screenings with a mobile ticket. The following pages show a few of these features but not all.

PROJECT TEAM: Christopher Ramsbottom, Product Owner  /  Paul Thornton, Scrum Master  /  Jano Janahan & Mincy George, Back-End Devs  /  Ian Walsh, Front-End Dev  /  Ming Ming & Selva Nadarajan, QA  /  Emanuel Burhan, Device Tester  /  Tim Woska & Andrew Hobbs, Grad Students

ABOUT THE CLIENT

BSkyB is also known as British Sky Broadcasting, or simply Sky. They are located in the greater London area. Although most Americans are unfamiliar with the company, Sky is one of the UK’s most well known brands. They are a broadcasting, broadband, and telephone company with over 10 million customers. They own Sky News, Sky Sports, and several of their own TV stations. To compare them to a US company, they are like Comcast, ESPN, HBO, and CNN, all in one. They have several mobile applications that are consistently within the top downloads in the UK, alongside Facebook and Skype. SkyCreative is one of the largest creative groups in Europe, and Sky aims to be the largest technology company in the UK.